Promoting Your Program Through Monthly Newsletters

Promoting Your Program Through Monthly Newsletters

I apologize for the throughly lame title to this post . . . but I honestly couldn’t think of a cute, witty title  . . . Don’t judge a book by it’s cover, I promise this will be worth the read!

Last year, I started writing up monthly newsletters for the parents. I wanted to promote my program, so they knew what their child was learning during “Character Education.” During my first year of counseling (as the first counselor at the school), I kept battling parents who were truly angry when they heard their child came to see me or that I went into the classroom to teach a lesson. They figured if their child saw the counselor then there was one of two problems:

1. Their child was spilling all the family secrets

and/or

2. Something was wrong with their child and he would come talk to me

and inadvertently, even though he was only 4, he would spill all the family secrets. Read more